Talking Business
3 Posts authored by: MarkEvans
As more Canadians go wireless, one of the most exciting things is how many Canadian companies are involved in developing wireless technologies and services. This activity ranges from hardware and software to services.
This makes it a challenge to highlight specific companies because there is such a wide selection. That said, I have selected three, fast-growing companies doing some really interesting things while making their mark in Canada and other markets around the world.
- Polar Mobile: For magazines and newspapers looking to take their content mobile, Toronto-based Polar Mobile has established itself as one of the leading players in creating mobile Web sites that deliver a user-friendly experience to millions of wireless users.
Polar Mobile’s customers include major brands such as Time Magazine, BusinessWeek and MacLean’s Magazine.
The company also creates custom applications for companies looking to distribute content. This includes the Toronto Maple Leafs, which has seen its application, Maple Leafs Mobile, downloaded by more than 100,000 people since being launched in 2009. The application, available on the Blackberry and iPhone, has generated more than three million page views such as video highlights, interviews and news.
- Spreed Inc.: Another company that is helping newspapers move into the wireless market is Spreed Inc., which creates mobile applications for customers such as the Globe & Mail. The company’s flagship product is Spreed News Mobile. Newspaper or magazine content can be read on a mobile device in much the same way that it is consumed on the Web.
Spreed, which initially developed technology that let people read online content at a very fast rate, provides content owners with customized mobile application that are optimized for iPhones and Blackberrys. Spreed’s customers are not required to change the format of their content, which makes it an easy transition from Web to mobile.
A key part of Spreed’s offering is how quickly it can get customers into the mobile world. Armed with RSS feeds and a corporate logo, Spreed said it can get an application ready for distribution within days.
- Endloop Systems Inc.: Another up and coming Canadian company is Endloop Systems Inc., which develops iPhone applications and games. The three-person company, which was started by brothers Ken and Gary Seto in 2004, has established a solid footing with applications such as iHeartRate and Tri Towers Arcade Solitaire.
With the launch of Apple's iPad, Endloop has made a bold and ambitious move with the launch of iMockUps, a wireframing and layout applications that lets developers quickly work on mockups of their iPhone, iPad and Web projects
At $9.99, iMockUps is relatively expensive as far as iPhone/iPad applications go but the Toronto-based company is clearly confident that, in particular, iPad owners will be more than willing to pay for something that makes their work lives more mobile and productive.
Given the growing amount of activity within Canada's technology start-up ecosystem, there are lots of other really interesting and fast-growing wireless companies worthy of more attention. What companies deserve to be in the spotlight, and what are they doing that makes them so interesting?
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